In order to regain the domestic market share that Budweiser has lost, the company tried to update its appearance by giving the can a more contemporary look. Hops to lighten your step m A Bud by any other name m Simpson, Willie (2007). 11 In the late 1980s, Bud Light ran an advertising campaign centered around a canine mascot, Spuds MacKenzie. "A-B InBev Looks to Replace Budweiser With 'America' on Packs". Archived from the original on February 9, 2013. Cans edit In attempt to re-stimulate interest in their beer after the repeal of Prohibition, Budweiser began canning their beer in 1936. Retrieved January 29, 2017.
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Much of the text on the packaging was replaced with patriotic American slogans, such as E Pluribus Unum and amazon echo rabatt "Liberty Justice For All". (19992007 Kasey Kahne (20082010 and Kevin Harvick (20112015). Retrieved February 2, 2015. Sponsored drivers include Dale Earnhardt,. Archived from the original on November 28, 2007. However, starting in 2016, the focus of A-B's nascar sponsorship became its Busch brand. Lockhart, Bill;. On August 3, 2011, Anheuser-Busch announced its twelfth can design since 1936, one which emphasizes the bowtie.
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